Customer Background
As Europe's most influential high-end skincare and cosmetics online retailer, LookFantastic® can meet all of your beauty and skincare needs.
The website sells over 22,000 products, covering a wide range of fields, and delivers to over 200 countries and regions around the world. 100% genuine product guarantee, direct delivery from the UK to China.
Marketing strategy
Complete online marketing matrix coverage, including PPC search, information platform Paid Feeds, short video media, and other cooperative platform promotions. Among them, SEM search advertising covers all mainstream domestic search engines (BAIDU, 360 Search, Sogou, Shenma, etc.), and invests in media with dedicated resources, accurately targeting core user needs, reducing user churn, and coordinating information platform and short video media Paid Feeds to expand brand influence, thereby attracting potential consumers.
Marketing Effectiveness
Through full-channel coverage and precise optimization of marketing settings, Look Fantastic's ROI (Return on Advertising Spend) has increased fivefold on average in the past year, and sales during non-promotional periods have increased nearly 10 times year-on-year.
