by Moseiko | May 6, 2021 | News & Insights
Baidu search promotion, due to the huge traffic, passive marketing and other characteristics, has been the process of Internet promotion of enterprises to see the effect of direct, more popular with the enterprises of a kind of promotion. As more and more companies have joined the Baidu promotion, resulting in increased competition. For account optimizers, the purpose of optimizing the account is to spend the least amount of budget to bring the maximum benefit to the enterprise, to achieve a win-win situation for themselves and the enterprise. Recently, Baidu account added some data indicators, such as [on the orientation show], [on the orientation show win rate] and other data, the reason for the introduction of these data is to allow account optimizers to more timely discovery of account problems, can be more targeted to optimize the adjustment. These data can let us optimize the account with half the effort, is the account optimization tool. ...
by Moseiko | April 29, 2021 | News & Insights
The sea presses down on the bamboo branches and lifts them up again, while the wind blows the corners of the mountains into obscurity. In 2020, all industries are experiencing challenges and changes. Under the new normal, a series of new trends and hotspots have emerged in the makeup industry along with changes in users' lifestyles and mindsets. In this article, we will first focus on the three major categories of face, lip and eye makeup, and then take a macro view of hot topics such as "Generation Z" and "National Wave". Next, let's walk into the world of makeup in 2020. Industry Overview About Makeup: Baidu has a large number of people who are concerned about the makeup industry, and the number of active people on the APP side of Mobile Baidu is as high as 44 million per month, and the user behavior shows a two-way path of active search and brushing the information flow, with an average of 18 billion times of monthly distribution of information flow, and an average of 82 million times of monthly retrieval of makeup-related words...
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